Get your financial services recommended by ChatGPT.

    Consumers now turn to AI for recommendations, not Google.

    Be #1 in
    OpenAIGeminiPerplexityClaude
    AnswerRank Dashboard Preview

    Trusted by 30+ leading consumer finance brands

    Lendo
    TWINO
    Creation
    Santander
    Collector
    Klarna
    OlyBet
    Eleving Group

    Know how your consumer finance brand shows up in ChatGPT, Gemini, and other AI models. Then take control.

    We built AnswerRank to give consumer finance brands clear data on how they appear in AI-generated answers, so they can take informed action to improve rankings and reach the right customers.

    AnswerRank dashboard showing brand visibility analytics
    See how AI describes you
    Spot errors instantly
    Improve your rankings
    "

    AnswerRank has changed how we understand AI-driven discovery in mortgages. We can now see exactly how ChatGPT and other AI models explain our products, rates, and eligibility - and we've significantly increased our visibility in high-intent homebuyer questions.

    Head of Digital Marketing, National Mortgage Lender

    "

    We now have real visibility into what AI models are saying about our loan offerings. AnswerRank helped us correct misinformation, strengthen trust signals, and materially increase AI-driven traffic from borrowers actively comparing lenders.

    Executive Director, Consumer Lending Platform

    Features to help you master AI visibility

    Everything you need to understand, track, and optimize your financial brand's visibility in AI-powered loan and credit search.

    Visibility Score

    Measure Your Visibility in AI-Driven Finance Searches

    Understand how AI models present your lending products when consumers ask about mortgages, personal loans, and credit options.

    Visibility Score feature preview

    Appearance Tracking

    Track how often your brand appears when borrowers ask AI about loans, rates, eligibility, and comparisons.

    Top Position Rate

    See how frequently your brand is shown as the primary lender or recommended option in AI-generated answers.

    Trend Analysis

    Monitor changes in AI visibility over time as market conditions, rates, and competition evolve.

    Actions & Opportunities Mapping

    Rank #1 with guidance from the top AI experts

    Leverage AI insights and human AI finance-focused experts to identify exactly what to fix, improve, and implement to increase AI recommendations.

    Actions & Opportunities Mapping feature preview

    Visibility Gap Detection

    Identify where your lending products are missing, underrepresented, or losing ground in AI answers for high-intent borrower questions.

    Actionable Optimization Steps

    Get clear, prioritized actions—what content to publish, what trust and compliance signals to strengthen, and what authoritative sources to optimize—to improve AI rankings.

    Expert-Led Implementation

    A human AI search expert works directly with your team to implement these changes and actively increase AI visibility, citations, and lender recommendations.

    Competitor Intelligence for Consumer Finance

    Compare your AI presence against competing lenders

    Understand how banks, fintechs, and alternative lenders outperform you in AI-generated responses.

    Competitor Intelligence for Consumer Finance feature preview

    AEO Benchmarking

    Benchmark your AI visibility and recommendation rate against top lenders in your category.

    AI Market Share Analysis

    See which lenders dominate AI answers across mortgages, personal loans, and credit queries.

    Winning Strategy Insights

    Uncover what competitors are doing differently – content, structure, sources, and authority – to earn AI trust.

    Prompt Analysis

    Test and Improve How AI Explains Your Financial Products

    Ensure AI models describe your loan products accurately, compliantly, and competitively.

    Prompt Analysis feature preview

    Brand & Product Mentions

    Track how often your lending products are mentioned and how they are positioned in AI answers.

    Prompt Optimization

    Test and refine high-impact prompts related to rates, eligibility, comparisons, and use cases.

    Answer Accuracy & Trust

    Analyze response quality to detect misinformation, missing disclosures, or weak trust signals that impact borrower decisions.

    How It Works

    Step 1

    Find and Analyse AI Search Prompts

    AnswerRank automatically generates the most relevant user AI search prompts. After account setup, an AI Search expert will review your prompts and manually select them for the best match.

    Loading your prompts
    Step 2

    Track Your AI Search Performance

    Monitor key metrics such as how high you rank in AI search, competitor analysis, visibility, sentiment, source tracking, and more.

    Visibility Score
    89.8%1% vs. last week
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    Step 3

    Turn Data into Action and Rank #1

    A human AI expert analyzes the data, implements the tailored AEO strategy, and actively optimizes your efforts to help you rank #1 in AI search.

    Recommended actions to improve AI visibility

    Pricing

    Standard

    Ideal for smaller teams new to AEO

    $29

    per month

    • Add up to 50 prompts
    • Track 5 competitors
    • Access to all main models (ChatGPT, Perplexity, etc.)
    • Unlimited markets
    • Unlimited collaborators
    • Unlimited improvements and suggestions
    • Email support

    Pro

    Recommended

    Ideal for agile SMEs

    $199

    per month

    Everything in Standard, plus:

    • Add up to 300 prompts
    • Track 10 competitors
    • Email and Slack support
    • 1-hour monthly session with a human AI expert — up to specialists availability

    Agencies

    For big teams and enterprises

    $449

    per month

    Everything in Pro, plus:

    • Add up to 600 prompts
    • Track 15 competitors
    • 24/7 Enterprise support
    • Data collection from the tool via API
    • 1-hour session with a human AI expert, every 2 weeks — up to specialists availability

    Frequently Asked Questions

    Know how your brand shows up in
    OpenAIGeminiPerplexityClaude